Welcome to Sarda group!

Legend labels us as the Sinnar Beediwallas and yes we are a proud manufacturer of 5 brands of beedis totaling almost a billion beedis a month produced by almost 25000 people across 15 centres, in 4 states. Beyond Beedi, our foray into retail gave birth to the largest shopping mall in Nashik, a boutique hotel in Manali, ayurvedic health care products sold across 7 states and expanding, the most economical IB school in the country, micro finance and the latest is a venture into premium dairy products.

Bidi Making

Our bidi business is run on the lines of a social enterprise, based on the doctrine of the cooperative movement.

Real Estate

Retail will be the future and Sarda Group has identified retail as a growth area.


Located in the serene environs of the apple orchard dominated Manali.


Sarda Farms is one of the few dairy companies in the world and perhaps the only one in India which provides 100% pure milk.

Yogi Kanthika

Yogi Ayurvedic Products Pvt. Ltd. is one of the leading GMP certified company engaged in manufacturing Ayurvedic products.

Our Employees Speak

Having attachment with Sarda Group since 1978. This 37 years long relation means a bunch of experience to me. At every stage, I was learning; was getting opportunity; Management was trusting me; my journey till date is going on with taking care not to break that trust. I feel proud that instead of a Owner-Employee relation, I am looked upon as a family member.

Mr. Hemant Shingane - at Sarda Group

It is been 1 year I have been working in Sarda Group and it has proved to be a good experience for me. I have been able to develop myself personally and professionally. Superiors and colleagues are always ready to provide support. It is nice place to work. Sarda group provides a healthy atmosphere to all employee for work. Ethics followed and process set in this group are amazing.

Sachin Dhamdhere - at Sarda Group

Joining the Sarda Group in April 2014, the journey through different responsibilities has been extremely fulfilling and enriching. I can vouch that this group has high quality leadership across the levels and functions. Sarda Group is a people-centric organisation where we have nurtured a tradition of mutual understanding and respect for each other’s' emotions. Under the mentorship of Sarda Group management I was made to realize that growth in Sarda Group is subsequent to excellence in all aspect of work and consistent value contribution. Sarda Group also provides an environment where new concepts are encouraged and people are allowed to stretch themselves to take on new roles & responsibilities. The confidence Sarda Group has in its employees is reflected in the huge responsibility given to one irrespective of their tenure in the company.” In nutshell “Trust, Commitment and Transparency = Sarda Group”.

Sunil Kale - at Sarda Group

Beyond Business