Beedi – 25000 livelihoods and more
This is how it began 90 plus years ago, with only 5 workers. Today, with about 25000 workers across 5 states with 6 brands and a billion beedis a month, the beedi business is one of the prime businesses of Sarda group. The Beedi business is run as a social enterprise with every worker, taken care of with health and life insurances. Children of the worker are encouraged to study and given scholarships for technical and other education.
The CSR division of Sarda group ensures that benefits for the workers reach them and they get all medical and financial assistance as granted by the government.Business dynamics and complications, starting from the Tendu Leaves collection from dense jungles to making the perfect blend of tobacco and rolling the perfect Beedis are really mind boggling and yet the Beedi business at Sarda group is thriving and growing in a declining market.
Office Address :
Sinnar Bidi Udyog Limited
Nashik Pune Road, Near Dwarka Circle, Maneksha Nagar,
Dwarka, Nashik, Maharashtra 422006.